Tag Archives: social media

MD Episode #4.6: BJ Emerson – Social Technology Officer, Tasti D-Lite

Posted on26. Apr, 2010 by Jared Degnan.

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In the first video edition of The Marketing Diner, BJ Emerson of Tasti D-Lite sits down to talk Social/CRM Strategy and how the tech guys can help you rock social media.

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Twitter Adds Local Trends, Leaves Some Of Us Scratching Our Heads

Twitter Adds Local Trends, Leaves Some Of Us Scratching Our Heads

Posted on27. Jan, 2010 by Jared Degnan.

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If twitter is supposed to be a collective reflection of the real musings of the online masses, then search needs to remain largely organic. Adding one more layer of “what’s popular now” will only draw the walls of the echo chamber ever closer.

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MD Episode #3.7: Aligning Mainstream and Social Media Marketing Metrics

MD Episode #3.7: Aligning Mainstream and Social Media Marketing Metrics

Posted on24. Oct, 2009 by Jared Degnan.

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In the struggle to prove value in what we do, is there indeed a middle ground? Also…The Trouble with JDate and Will Hulu Be Free No More?

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Why Social Media Burnout Can Be A Good Thing

Why Social Media Burnout Can Be A Good Thing

Posted on12. Jun, 2009 by Jared Degnan.

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Many of us find ourselves in the same situation if our jobs involve social media. With all this talk about the in and outs of the medium, combined with the endless supply of chatter about “echo chamber” – it’s not surprising we find ourselves with a queasy feeling when logging onto facebook or twitter.

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