Our mission here at the Marketing Diner is simple; help you feed your brand, not your ego. We do that by inviting you to climb inside the heads of contributors Paul, Penelope and Jared; three marketers at various stages of their careers and hanging on to their sanity by the thinnest of margins.

Twitter Updates for 2008-02-24

Stuck trying to create a new square icon for the marketing diner site/twitter - any creative minds out there have suggestions? # Back from my first UT vs. Memphis game at Sam's...that was interesting.... # @thesarcastro, yeah - have fun with that...I've had enough of the volleyball for tonight... # {Twitteratti Collective Response} ...

Twitter Updates for 2008-02-23

Trying out iTunes movie rental while simultaneously working on my strategy simulation - that's talent ;-). # If you ever want to see how far you've come, see if you can dig up any of your old pieces of writing, I just found one - its insightfull # yay, godspeed to you ...

Twitter Updates for 2008-02-22

Christian Beao and Bill Weir - My guess is that they are the same person. # Great panorama shot of the Owen Library right before it closes - http://tinyurl.com/2hefnw - very cool shot by Isha. # Why is it that some people can have great statistical quantitative skills and yet suck so ...

Twitter Updates for 2008-02-21

@maxwell546 Are you taking crazy pills? Is that it? # Ah...you mistake me for someone who has culture, @maxwell546 ... I would have gotten it if you would have said "I am batman!" # I came, I saw, I conquered the integration of "Share This" into typepad's advanced templates! # Don't kid yourself, ...

Twitter Updates for 2008-02-20

Capstone Simulation Just Ended, Damn...just when it was getting good. # Great new tool to record on-the-go podcast segments via cellphone - http://tinyurl.com/2uzp79 - just tried it out, works superfast too! # After an 18 hour day working on projects and presentations, yesterday, today promises to be cake...famous last words # Powered by ...

Twitter Updates for 2008-02-19

Great day, phone interview, got a lot done...now I am off to my porch for a glass of crushed ice and some jack daniels! # Can't tell if today is starting out to be really productive or I am just ADD. # @maxwell546 - Perhaps, that ADD is what's going to actually ...

Twitter Updates for 2008-02-18

Adding "Share This" to the OwenBloggers pages...the hard way...damn, you typepad! # Kind of strange when you realize that you may not be as over someone as you thought. # @conniecrosby - You have a point, for sure. At least the latter doesn't compel comparisons. # Top ten signs you're now addicted to ...

Twitter Updates for 2008-02-16

@penelopedlee, I'll buy a pair of boots if the pair I just bought a) wear out and b) the boot shop has another 3 for 1 sale... # - Ready to take the night off after a day of trying to come back to center and conquer my weekend workload at ...

Twitter Updates for 2008-02-15

loving the fact that twitter has decided not to do the whole pictures thing...grrr # Wonderful, forced to run errands in Nashville on foot - sure, that will work out. # - just broke down and bought my first set of cowboy boots and a hat...gay, jewish cowboy, baby! # Powered by Twitter ...

Twitter Updates for 2008-02-14

The CFO of our "simulated" company likes to fiddle with the financial statements when he can't sleep - hooray for narcoleptic bankers! # anyone else having issues with ooVoo, Mac and M-Audio stuff, it's fixed but annoying # @maxwell546 - yeah, the narcoleptics I know can't sleep at night... # Lights...Camera...Resume: How to ...



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July 26th 2008
Tags: singlecup No Comments

MD Single Cup - Sales vs. Advertising: The New Pirate vs. Ninja?

Like ninjas vs. pirates, the question of whether sales trumps advertizing or vice-versa may never be fully resolved. With two weeks of my summer internship done, I try my own hand at decoding the riddle. What are your thoughts? To respond, send us an e-mail or call 202-552-1575 Listen To Episode: [audio:http://www.podtrac.com/pts/redirect.mp3?http://marketingdiner.com/episodes/singlecup/MD%20Single%20Cup_WhichCame%20First_SalesorAds.mp3] Download ...
July 6th 2008
Tags: Branding, Jared, Newsrack, Strategy, Vlogs No Comments

A Bostonian Deceleration Vacation

I am the ultimate cliche. With my MacBook Pro, Molskine notebook and large venti latte I am writing a blog post while contemplating the nature of branding in a downtown Boston Starbucks; thus is my post-Accelerator vacation. Like I said, the ultimate cliche. With my stint as a summer ...
June 28th 2008
Tags: Marketing Research 2 Comments

How should KFC change its business model to attract 20-somethings?

(Some of the undergrads I coach, posing with the colonel at KFC's museum) One of the more interesting sides of my various MBA internships this summer is the chance to guide undergrads through several, strategic-level consulting initiatives. Of course, my favorites are the ones where we are able to find ...
June 21st 2008
Tags: B-School No Comments

A week in the life of my summer MBA internship

Monday: William Morris project launch Tuesday: Up late coaching deliverables for Bridgestone Wednesday: Up late coaching deliverables for Caterpillar Financial; up even later w/dress rehearsals Thursday: Bridgestone presentations; Gresham Smith project launch; up late w/dress rehearsals Friday: Marathon networking session; Caterpillar Financial presentations Saturday: Still working...well, at least most of us are.... This message is brought ...
May 31st 2008
Tags: singlecup One Comment

MD Single Cup - Mainsteam Marketers to Social Media: Let’s Just Be Friends

There is a sexy appeal that draws mainstream marketers towards social media. The question is; Is social media destined to be with mainstream marketing, or is it just a casual fling? To respond, send us an e-mail or call 202-552-1575 Listen To Episode: [audio:http://www.podtrac.com/pts/redirect.mp3?http://marketingdiner.com/episodes/singlecup/MDSingle%20Cup_LetsJustBeFriends.mp3] Download Episode: Right Click Here and Save As To Download Full ...

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