Archive for 'Operations'

Why Marketers Should Care A Heck Of A Lot About Operations

Why Marketers Should Care A Heck Of A Lot About Operations

Posted on05. Dec, 2008 by Jared Degnan.

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Once while interviewing for a MBA marketing internship, I was asked to explain why I had chosen a dual concentration in brand management and service operations. At first, I thought the question was meant to see how well I could express my thoughts. As the conversation moved deeper into the subject, it became apparent that [...]

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