Archive for 'Careers'
5 Blogs To Read Religiously If You Want To Make It In Marketing
Posted on21. May, 2010 by Jared Degnan.
One of my continual sources of amusement is finding marketers that confuse execution with expertise. Instead of spending so much time building your “consulting” website or re-tweeting other people’s stuff – why not spend time reading?
Continue Reading
Building Something One Person At A Time
Posted on18. Aug, 2009 by Jared Degnan.
I recently had an encounter with some undergrad business students that I thought would be awesome to pass on – particularly if you’re looking for ways of giving back on a professional level.
Continue Reading
Why Social Media Burnout Can Be A Good Thing
Posted on12. Jun, 2009 by Jared Degnan.
Many of us find ourselves in the same situation if our jobs involve social media. With all this talk about the in and outs of the medium, combined with the endless supply of chatter about “echo chamber” – it’s not surprising we find ourselves with a queasy feeling when logging onto facebook or twitter.
Continue Reading
Why Great Social Media Managers Are Also Great Upward Managers
Posted on20. May, 2009 by Jared Degnan.
What’s really fascinating to me about marketing innovation is how much it relies on a certain amount of creative tension. Similarly in upward management, the art of creating a balance between your goals and your boss’ goals, a similar amount of tension is also required.
Continue Reading
MD Single Cup – Duality In The Art Of The Possible
Posted on10. May, 2009 by Jared Degnan.
Commentary on the shift that occurs in your handling of innovation from what’s possible to what’s probable.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Continue Reading
Is The Class of 2009 Doomed?
Posted on09. May, 2009 by Jared Degnan.
Just about the time my classmates and I were walking across the stage to receive our diplomas, the Wall Street Journal was already condemning us to a disappointing life of under-achievement.
Continue Reading
Best Practices – Landing A Job In Social Media Marketing
Posted on23. Feb, 2009 by Jared Degnan.
Smart minds are quick to point out that social media is not the panacea some marketers make it out to be in this recession. Based on my experience though, I am compelled to offer a slightly contrary viewpoint as well as some best practices I picked up along the way,
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Continue Reading
MD Single Cup – The Journey To May 2009
Posted on04. Jan, 2009 by Jared Degnan.
PODCAST: What is it going to take to blaze a path to a MBA-level job in new media marketing?
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Continue Reading
Embracing The Suck In Your Job Search
Posted on29. Dec, 2008 by Jared Degnan.
Sardonic as it may be, MBAs in the class of 2009 are engaged in a day-to-day battle to remain positive despite what can feel like continual rejections. Looking at my own job search, here are some ways I have found to not just survive, but to “embrace the suckiness” of the current job market.
Continue Reading
Chapter 1 – Feed Your Brand, Not Your Ego
Posted on12. Dec, 2008 by Jared Degnan.
A change is moving through the field of marketing affecting everything from the way we hunt for jobs to the way we move into general leadership positions.

