MD Episode #3.5: Location-Based Social Networking – Fad or Future?
Posted on 29. Jun, 2009 by Jared Degnan.
Alison and Jared explore the pros and cons of location-based social networks and the impact they could have on your dating life.
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Who’s doing Twitter right, who’s screwing it up and what can marketers do to sell its benefits to consumers and executives? Matt Mikulla, SEO and Interactive Content Expert joins Alison and Jared for a round table debate.
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Who’s the biggest geek in the land? Our very own Alison Groves, or so she hopes! Join in the debate as we discuss CMAfest, Facebook Vanity URLs and more!
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Many of us find ourselves in the same situation if our jobs involve social media. With all this talk about the in and outs of the medium, combined with the endless supply of chatter about “echo chamber” – it’s not surprising we find ourselves with a queasy feeling when logging onto facebook or twitter.
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MD Episode #3.2: MBA Oaths, Politics and Social Media, Power Moms
Posted on 01. Jun, 2009 by Jared Degnan.
As we cruise into June, Alison and Jared take on Hubris in MBAs, the changing face of social media in the political arena and the new role of power moms on the internet.
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Alison Groves joins the diner as the third, and latest diner co-host. Let’s see is she sticks as we parse “shiny object” syndrome, accidental branding in social media, fitting objectives to tactics and more!
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BRANDstorming: Which Social Media Entity Will Still Exist In 10 Years?
Posted on 25. May, 2009 by Jared Degnan.
Answer the poll, put your rationale in the comments section of this post and we’ll select one lucky winner who will receive an awesome prize on next week’s show!
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Why Great Social Media Managers Are Also Great Upward Managers
Posted on 20. May, 2009 by Jared Degnan.
What’s really fascinating to me about marketing innovation is how much it relies on a certain amount of creative tension. Similarly in upward management, the art of creating a balance between your goals and your boss’ goals, a similar amount of tension is also required.
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Commentary on the shift that occurs in your handling of innovation from what’s possible to what’s probable.
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Just about the time my classmates and I were walking across the stage to receive our diplomas, the Wall Street Journal was already condemning us to a disappointing life of under-achievement.

